#brands

Insights on brand identity, positioning, and development.

Strategic design risk

Strategic design risk

Design shapes perception. To prevent missteps like Baby Three, brands must govern product design with cultural, political, and risk-driven oversight.

13 Jun 2025

AI product photography

AI product photography

Discover how AI is transforming product photography with advanced tools for editing, scene generation, and optimisation, driving efficiency and quality.

12 Jun 2025

Guide to professional UX design

Guide to professional UX design

A structured UX design guide for professionals. Covers process, principles, real-world applications, tools, career insights, and strategic business impact.

07 Jun 2025

WordPress website guide

WordPress website guide

This guide outlines the key steps to developing a secure, high-performing WordPress website with a focus on structure, performance, and reliability.

03 Jun 2025

Digital marketing growth

Digital marketing growth

Digital marketing enables cost-effective growth, lead conversion, and competitive presence online through measurable, targeted strategies across digital channels.

01 Jun 2025

Is it time to redesign?

Is it time to redesign?

If your website hasn’t been updated in over 3 years, it may be affecting your performance. Here’s why redesigning regularly is essential—and how to do it better.

31 May 2025

Effective link building

Effective link building

Learn how to build high-quality backlinks to improve SEO. Avoid risky tactics and focus on targeted outreach, content strategy, and audience relevance.

30 May 2025

Why local SEO matters

Why local SEO matters

Understand why local SEO drives business growth in 2025. Learn which ranking factors impact visibility and what strategies replace outdated tactics.

27 May 2025

Managing Google reviews

Managing Google reviews

Learn how to manage fake or negative Google Reviews professionally, enhance your rating, and protect your brand's credibility.

26 May 2025

Social media growth tactics

Social media growth tactics

Effective social media marketing requires clear goals, audience insight, engaging content, and consistent performance analysis to drive business growth.

25 May 2025

Risks of freelancers

Risks of freelancers

Discover the hidden risks of hiring freelancers for essential services like marketing and web development, and why this approach may harm your brand's growth.

18 May 2025

Why sliders hurt websites

Why sliders hurt websites

Website sliders often reduce usability, slow load speed, and negatively impact SEO, accessibility, and mobile performance. Static content is more effective.

18 May 2025

Colour psychology in branding

Colour psychology in branding

Strategic colour use strengthens brand recognition and influences purchasing behaviour. Learn how to apply colour psychology effectively in marketing.

16 Aug 2024

SEO, Google and Social Ads

SEO, Google and Social Ads

A structured overview of how SEO, Google Ads and Social Media Ads deliver measurable results through visibility, traffic, and audience targeting.

04 Aug 2024

NFC business cards

NFC business cards

Explore how eco-friendly materials and NFC technology are transforming business cards, enhancing sustainability and networking efficiency.

10 May 2024

Headless CMS

Headless CMS

A headless CMS offers scalability and control, but platforms like WordPress still offer strong usability and value. See cost, speed, and performance trade-offs.

10 May 2024